A premier employer in the logistics industry is seeking a Digital Marketing Manager to join the growing team in support of the corporate and business development objectives of the company. This position is a direct hire and required to be onsite 5 days a week in the Houston 77073 area. This person will be primarily responsible and accountable for the Americas region. However, a main priority coming in will be updating and revamping the corporate website, as well as marketing automation through email marketing, landing pages, campaign management, lead lifecycle management, CRM integration, and analytics for marketing campaigns and efforts. Ultimately this role is responsible for external inbound and outbound digital marketing channels, as well as developing and aligning an overall short and long-term marketing plans around customer journey, and corporate website strategy for the company to deliver acceleration of customer acquisition and retention. We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal. com. To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: . Data analytics experience around campaign success and performance metrics UI/UX experience Logistics industry experience Bachelors degree5+ years experience planning, managing, and overseeing all aspects of digital marketing campaigns for an enterprise corporation specifically pertaining to customer journey 2+ years of managerial experience on a marketing team Experience revamping a company website and/or creating a website from scratch utilizing ProcessWire or equivalent Experience enhancing CRM utilization for customer outreach Experience with Dynamics 365, Semrush, google analytics, and adobe creative suite Proficiency in email marketing Campaign management and project management
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